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Balmain, founded by Pierre Balmain in 1945, is a renowned fashion house known for its feminine and opulent style. Despite the death of its founder in 1982, Balmain has stayed true to its innovative roots under the guidance of designers like Oscar de la Renta and the current Creative Director, Olivier Rousteing. Rousteing brings a bold and inclusive vision that resonates with the preferences of the younger generation. In 2020, Balmain ventured into eyewear with the launch of the Balmain Eyewear by Akoni collection. The eyewear designs made their debut during Paris Fashion Weeks, showcasing the brand's dedication to precision engineering and cutting-edge aesthetics. The collaboration with Akoni, renowned for their use of high-quality and eco-friendly materials, has resulted in a stunning collection that upholds Balmain's commitment to craftsmanship and sustainability. Overall, Balmain maintains its status as a historic Parisian couture house by merging its rich heritage with a contemporary and inclusive approach. The brand continues to push boundaries, reflecting the evolving desires of modern fashion enthusiasts. The introduction of eyewear expands Balmain's offerings while adhering to their core principles of exceptional design and sustainability.